Google’s New Search Console Insights for Website Owners
Google launches new search console insights in June 2021 to help content creators and publishers better understand their content’s performance across the web
WT Social Media by Wikipedia|Wikitribune Social Review
What is Wikitribune Social?
Wikitribune social, also known as WT social is a Social medium owned by Wikipedia’s founder. It was announced by Jimmy Wales (co founder of Wikipedia). Finally, Most awaited WT.social was launched in October 2019. WT social is often referred to as an alternative to Facebook and Twitter by many authors. However its algorithm and core features are different from those of of Facebook and Twitter. Let’s review this new microblogging website in detail.
Story of WT Social
The founder of Wikipedia Jimmy Wales took a new initiative to create a new social platform named as “WT.Social” (Wikitribune Social). WT.Social was launched on October 2019 and it looks like a combination of Wikipedia (Editing nature of Wikipedia) with Social Media. Jimmy Wales designed WT.Social to be a social media network. He launched WT.Social as a rival of Twitter and Facebook. Because there are many fake news circulated on Twitter and Facebook, so he wants to give authentic news to the audience.
Unique Features of WT Social
- WT.Social provides evidence based news with related links and clear sources.
- Users of WT Social are able to edit and flag ambiguous links.
- WT.Social allows users to share links to news websites with other users in sub wikis.
Similarly, WT Social also believes in citation and sources like its parent Wikipedia. Personally, i like this feature, along with the Talk page inherited from Wikipedia. I have signed up already, if you do too, feel free to connect with using this link : Ahmad Affan at WT Social
Comparison of WT Social with Twitter & Facebook
- Algorithms of Twitter and Facebook ensure that posts with most likes and comments will be shown on the top of the feed. But on the other hand in WT.Social allow newest links at the first.
- Almost everything on the platform is editable, which is not common in other social media platforms.
- Lack of functionality of social interaction with friends as compared to other media platforms.
- Other social media platforms provide easy and direct search but WT.Social won’t structure these services in a similar way.
Review of WT Social a.ka. Wikitribune
Need improvements in architecture. Jimmy Wales and his team members must work on the architect side.
Users are not bothering this website due to lack of functionality with friends. They must increase the functionality of the medium.
As everything on the platform is editable, so they need to restrict users somehow. Users can ban authentic news easily.
Objectives of the platform are not clear yet, so they should work on it.
Interface is not user friendly because it’s not enough giving proper information to the users, so they should work on the interface first.
Need to increase the quality of the content if they want to compete with top ranked social media networks.
People do not use social Media Networks because of how they work. They use different platforms because of content, people, interests and communities they like about. People use facebook to interact with their friends and community. People use twitter because they want to see what their friends, community and favorite politicians are doing. So this can be a favorite news based platform with fresh content for those who want to stay updated with world news.
is WT Social Paid or Free?
In Wikitribune app You will find an option to select your subscription plan in settings. You can stop payments to wikitribune by simply cancelling your subscription.
Conclusion
Idea of creating this platform is great but due to many reasons they can’t achieve their basic goals and popularity. So they need to work hard and efficiently on this platform.
What are LSI Keywords?
Latent Semantic Indexing (LSI) are words that work as indicators to help google know that you have covered the topic thoroughly. Search engines rank the article based on their relevancy and in-depth detailing; for that matter, LSI signals google to do that effectively.
4 Basic Rules of Achieving Good SEO
No matter what business are you in, if you exist online, You need to adopt a good SEO strategy. In this article i will discuss 4 Basic Rules of SEO to make sure you start off on the right foot. Whether, you are a digital marketer or just a tech savvy business owner, these rules will help you in your SEO journey.
- Patience
- Flexibility
- Consistency
- Quality over Quantity
Patience and SEO
Patience is the key. Depending upon your niche and industry, it can take 4 to 7 months for you to rank well. Although for Pakistan, this time lesser than any of the competitive regions. But it primarily depends upon your industry. Often times, we see that all of the basic SEO tasks are complete, but there is no change in ranking. Your basic SEO checklist is all green but Google crawlers are too busy to visit your website. Just make sure that your website is crawl-able by bots and you have a proper website structure (with sitemap submitted to Google). At this point, all you need to do is relax and let Google do its job.
*Also check ⇒ How effective is SEO to rank your website in Pakistan
In addition to industry, it also depends upon what is your SEO strategy, and your digital marketing partner. Under any conditions do not go for Black hat SEO or any other shortcuts. It will not only get you penalized by Google, chances are that you’ll probably never be able to rank your same favorite brand name ever again.
As one of the moz article-heading reads “Patience is an SEO virtue”. Its an article written by Kate Morris back in 2010. You can also go ahead and read it later.
Flexibility and Search Engine Optimization
Flexibility is an important factor while executing any plan or strategy in general. Same is the case with SEO. You ought to understand that your initial plan might not work for any reason. For example, you are putting all the focus on a few ranking factors and Google launches a new Algorithm and those factors become less effective now. Or your previous SEO consultant told you that forum posting is the most important for your business but, as of today, forum posting technique has become outdated. SEO is a continuous process and not only off-page, even On-page SEO strategy needs re-evaluation from time to time.
Therefore, you need to be flexible to tweak the existing plan in response to new trends and updates by Google or other search engines. A good SEO expert always stays up to date on new Google updates.
Consistency and SEO
As i often say, above Search engine optimization is a continuous process. Its essential to re-access your strategy from time to time. Although SEO has long term effects but nothing is permanent. As they say, “Top is always empty”. if you don’t keep on improving your SEO on a regular basis, someone else will definitely reverse engineer your strategy and will take your spot in SERPs. Keep optimizing and discover new link building opportunities all the time.
Quality over Quantity for Good SEO
This one is primarily about off page SEO, and particularly about back links. However it also stands true for On page SEO as well. A general rule of thumb for Modern SEO is aim for Quality instead of quantity. Over optimizing for search engines will not do any good. Today’s search engines are smarter and can identify the difference between natural and bot-like behavior.
In SEO, being natural is important. Although you are optimizing for search engines, but your content is for humans not bots. Better user experience should be your prime focus. Similarly, for off page SEO, back-links although essential, but it is useless if you have hundreds of low authority links. Rather if you have just a few quality backlinks, that would weigh more than number of low authority spamy links.
Does SEO work in Pakistan
There are Some common questions which every business owner or service provider asks before they consider digital marketing options for their online business. Those questions are, “Does my business really need SEO?” Does SEO work in Pakistan? Assuming that you already know What is SEO, let’s discuss effectiveness of SEO in Pakistan.
Normally, this question arises when your business is growing. And you are looking to partner with a digital marketing firm or hire an SEO expert to get better visibility for your business online.
In fact, weather SEO works for you or not, depends on how you are implementing SEO techniques. In my opinion, SEO is the life blood of your website’s organic traffic. So, here is the short answer:
SEO, sure as hell, works. ✓
But when we go into specifics of Search engine optimization, its work-ability totally depends on how you go by implementing it i.e your SEO strategy.
Although, Basic SEO practices are same for almost all the industries and businesses. But when it comes to advanced SEO, there is no ‘one fits all’ solution for every business. So, in order to make most out of SEO, you need to concentrate on crafting a custom SEO strategy for your website. You will see results, 100%. But depending upon competitiveness of your niche and region, it may take some time. For Pakistan, ranking is still easy to achieve and there is a lot of room for new comers to rank well. In addition to a good SEM strategy, here are a few things to keep in mind when you are optimizing your website for search engines.
- Patience
- Flexibility
- Consistency
- Quality over Quantity
I have discussed in detail all of the above rule, you can read details in my blog post 4 Basic Rules of Achieving Good SEO.
Final Recommendation on SEO in Pakistan
For all businesses in Pakistan, my personal recommendation is this: if you are a business or service provider, and not online yet. Get online today. Get a website for your business at earliest. Hire a Good SEO professional in Pakistan and grab those potential online leads waiting for you. Bill gates says the same in the quote below
And to add to the above statement, this is what i tell my clients, if you don’t optimize your website for search engines, you’ll be invisible on the internet space soon. Currently Pakistan has great potential for online businesses. Ranking with merely SEO is super easy in Pakistan. With right SEO strategy and execution you can see results which will actually amaze you.